Oprah Winfrey and Kraft Have Teamed Up to Bring You Frozen Pizza

Media mogul and philanthropist Oprah Winfrey has a new endeavor up her sleeve.

The former daytime talk show host has partnered up with Kraft Heinz to launch a line of frozen pizza that has a cauliflower crust.

It was just last year that Winfrey launched a line of refrigerated soup and side dishes and now she’s branching out to pizza. According to Kraft, ten percent of all of the profits will be donated to charities that fight to reduce hunger.

The frozen pizzas are a new extension of Winfrey’s “O, That’s Good” brand. She remarked, “Pizza is a favorite, fun and easy food to share with family and friends. I am always looking to add a nutritious twist to my foods, so we made part of the crust in my new pizza with cauliflower while maintaining that classic, cheesy pizza flavor you and your family love.”

The pizza will initially come in four different varieties: five cheese, pepperoni, supreme, and fire roasted veggie.

Winfrey is also extending her soup line with the additions of Chicken with White & Wild Rice Soup, Roasted Corn Chowder, Sour Cream and Chive Mashed Potatoes and Broccoli Cheddar Rice.

Kraft Heinz released the following on their website:

The Kraft Heinz Company and media icon Oprah Winfrey today announced the debut of O, That’s Good!, a line of four flavorful soups and four savory sides that bring a nutritious twist on comfort food classics to everyone’s table. O, That’s Good! is the first introduction from Mealtime Stories, LLC, the previously announced joint venture between Kraft Heinz and Oprah Winfrey.

Together, Oprah and Kraft Heinz worked with a team of creative chefs to develop the new refrigerated brand using real ingredients and no artificial flavors or dyes. Families can rediscover their favorite comfort foods with unexpected nutritious twists. For example, in our Original Mashed Potatoes we’ve replaced some of the potato with mashed cauliflower and in our Broccoli Cheddar Soup we’ve replaced some of the cheese with velvety butternut squash – increasing the number of veggies while keeping all of the rich flavor in every bite.

“I love healthy foods and eating from my garden,” said Winfrey. “When Kraft Heinz approached me for a food line, what got my attention is making nutritious comfort foods more accessible to everyone. This product line is real, delicious food with a twist. You’ll feel good about serving it for your family.”

“We are thrilled to bring our collective vision to life with O, That’s Good! Soups and Sides,” said Nina Barton, SVP of Marketing, Innovation and Research & Development for the US business at Kraft Heinz. “With Oprah’s partnership, we’re delivering unbeatable taste and quality that is sure to please everyone at the table.”

Barton added that “refrigerated products are on the rise and we saw an opportunity to drive excitement in this section of the store with convenient soups and sides made with real ingredients and easy preparation.”

Disclaimer: We have no position in Kraft Heinz Co. (NASDAQ: KHC) and have not been compensated for this article.