Toy maker Mattel Inc. reported its fourth quarter financial results and revealed that Barbie is the queen of all toys. Barbie sales had jumped 19% in the quarter, helping to create a 10% revenue increase for the company to $1.6 billion. Sales of Barbie did well at brick-and-mortar retail locations, up 30 percent. This quarter … Continue reading “Strong Holiday Barbie Sales Help Toy Maker Mattel Beat Estimates”
Tag: barbie
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