Meditation is one of those things that many people aspire to do to help them relax.
One app is willing to pay someone $5,000 if they have a voice that is relaxing enough to help others relax.
Calm, a meditation and wellness company, is looking for a voice that puts people to sleep and is hoping to find that voice on TikTok.
The company recently posted a video on the social media platform announcing its Next Voice of Calm Contest, which will select the entrant with the most soothing voice to record one of Calm’s upcoming Sleep Stories. The winner will also receive $5,000.
“We’re looking for TikTok’s smoothest voice,” Erik Braa, one of Calm’s current Sleep Story narrators, says in the video.
Participants can enter by posting a 60-second or less TikTok stitched to Calm’s contest announcement video. In your minute-long entry, you can read aloud basically anything: “A grocery list, your last text or a made-up story,” Braa says. “As long as it’s original and oh-so-soothing.”
According to the app, over 350 million people have listened to the company’s Sleep Stories.
Other Sleep Stories on Calm’s platform have been narrated by celebrities like Harry Styles, Pink and LeBron James.
Calm was the world’s most downloaded app in April 2020, with nearly four million downloads globally that month, according to intelligence firm Sensory Tower. Calm attained a $2 billion valuation in December 2020, following a $75 million fundraising round.
The Next Voice of Calm Contest closes on May 13, and the winner will be announced on June 7, with their Sleep Story anticipated to publish on Calm’s app this fall. Entrants are only allowed one submission each, and must be at least 18 years old. They also must be legal residents and living in the U.S. or United Kingdom.
Disclaimer: We have no position in any of the companies mentioned and have not been compensated for this article.