McDonald’s Has Switched to Offering This in Over 3,000 Locations
McDonald’s Corp. announced on Tuesday that the fast food giant is now serving fresh beef Quarter Pounders as well as other premium burgers at around 3,500 of its restaurants in the U.S.
The company has said that by May other U.S. locations will also start serving fresh beef.
It was a year ago that the company announced plans that it would be selling some burgers with fresh patties as opposed to frozen patties.
McDonald’s has said that it will switch to fresh beef in a majority of its 14,000 U.S. locations by mid this year.
According to the company’s U.S. President, Chris Kempczinski, it’s the most significant change since the company decided to offer breakfast all day in 2015.
He remarked, “Our suppliers have invested about $60 million updating their supply chain to be able to make this conversion from frozen to fresh.”
“If it slows down the drive-through, that’s the critical part of our business. And so we just had to spend a lot of time really making sure that as we were cooking only when someone ordered, we’d figured out a way to do it that wasn’t going to slow down service time,” he said.
Currently restaurants in Miami, Nashville and Orlando are serving fresh beef Quarter Pounders as well as premium “signature crafted” burgers. Los Angeles, Houston, and San Francisco will soon be added.
The company also said it would be adding a new premium burger called the Garlic White Cheddar to its “signature crafted” line up.
Disclaimer: We have no position in McDonald’s Corporation (NYSE: MCD) and have not been compensated for this article.