Instagram is Now Valued 100 Times More Than What Facebook Paid
Facebook shares may have fallen on Monday, but that doesn’t mean it wasn’t a good day for the company.
Buying Instagram may have been one of the best moves the social media company ever made and the proof emerged this week.
According to an analyst, Instagram, the photo sharing app that has taken the world by storm is valued at over $100 billion if it were a standalone company.
Facebook paid only $1 billion for the company a few years ago which means their investment has increased 100-fold according to Bloomberg estimates.
Bloomberg Intelligence analyst Jitendra Waral wrote on Monday that Instagram is on track to exceed 2 billion users within the next five years.
It was just last week that Instagram saw its user mark hit over 1 billion users for the first time.
According to Bloomberg Intelligence, the app is likely to see revenue over $10 billion next year.
It was also last week that Instagram announced IGTV, a platform that will let high-profile users upload videos up to an hour long.
Disclaimer: We have no position in Facebook, Inc. Common Stock (NASDAQ: FB) and have not been compensated for this article.