The UFC Has A Brand New Owner

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After months of speculation, the UFC finally has a new owner.

WME/IMG, a talent agency, will be the new boss in charge over the mixed martial arts association. The company announced on Monday an agreement to acquire UFC, but no financial terms were disclosed. Sources close to the matter estimate the deal at around $4 billion.

In the deal, UFC will remain a separate company from WME. Michael Dell, the computer magnate, will also become a part owner of the company, indirectly. He recently bought a stake in global sports brand. Two investment affiliates of the computer company CEO are providing preferred equity. The deal will also include unspecified debt financing.

Private equity firms Silver Lake Partners and Kohlberg Kravis Roberts & Co. are both putting money into the deal and will get minority states in the company in the form of common stock. They will also receive some governance rights.

The UFC just completed its 200th flagship event over the weekend.

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