Dannon Just Made This Yogurt For The First Time Ever

Congress has just passed a bill that would require labels on foods that contain genetically modified ingredients. Passed on Thursday, the measure passed the house in a 306-117 vote.

The bill gives food companies a lot of choices when it comes to labeling their products. All that’s left now is for President Obama to sign it into a law.

If the bill is signe into a law, food companies will be allowed to use quick response (QR) codes that consumers would have to scan with their smartphones or offer phone numbers and website addresses to get GMO-related details if they are interested in them.

Dannon, the dairy company known for its yogurt, announced on Thursday that it has developed new yogurts with non-GMO ingredients for the first time ever. Its namesake brand and its Greek yogurt line Oikos, will have fewer ingredients and non synthetic substances.

Dannon said it would be clearly labeling its GMO ingredients, independent of actions taken by the government.

“We are willing to have, on the pack of yogurt, the disclosure of any genetically modified ingredients nationwide regardless of any federal or state law by December 2017,” Dannon CEO Mariano Lozano said to Yahoo Finance.

“We are making very good progress in that area so we have high hopes that we can accomplish that commitment. We are going to disclose any engineered, modified ingredients on our packs nationwide for our full portfolio.”

“Consumers are the heart of all of our strategy. There is no doubt that there is increasing movement in Americans in general, but millennials, in particular, that are seeking products with more natural ingredients. This is an important piece of transparency — you need to transmit in your labels what you have inside the product.”