Apple has had a pretty busy week. First the company hit an all time high and then made an exciting announcement on Tuesday, revealing not only a new version of its 9.7″ iPad, but a special edition iPhone 7 and iPhone 7 Plus, that is red.
The new red iPhone is a part of Apple’s dedication to the RED campaign. The company has been a part of the campaign for a decade. The company is actually the world’s largest corporate donor and has contributed more than $130 million.
The RED campaign contributes to the Global Fund to fight AIDS. The campaign was created by U2’s Bono and Bobby Shriver in 2006 to engage millions of people in the greatest challenge of our time – the fight to end AIDS in Africa where 2/3 of the world’s estimated 37 million people with HIV/AIDS live.
Apple’s new Red aluminum iPhone starts at $749 and will hit stores Friday.
As for the new version of the tech giant’s iPad, the $329 updated version will have a brighter display, Touch ID, worldwide LTE support, A9 chip, and iOS 10.
It was a year ago that Apple released the 9.7″ iPad Pro which features Apple Pencil compatibility and an improved display.
Apple also announced a new app on Tuesday called Clips.
Clips helps users combine video clips, photos and music to be shared through messages and social media. The app will be available in April on iOS 10.3, has “artistic filters” shapes and emojis.
For iWatch users, the company has added new colors for spring including berry, sapphire, azure, pollen, red, and orange.
They also added new luxury Hermes band colors in “bleu,” lime and other styles.
Disclaimer: We have no position in Apple Inc. (NASDAQ: AAPL) and have not been compensated for this article.