MONEY. Or more importantly – MONETIZING CONTENT.
Facebook’s recent earnings beat demonstrated the power of online video. A methodology which was advanced by YouTube, perfected by Facebook, and maximized by Social Media, has now opened the doors for smaller rivals to prosper.
And one company trading less than a dime and $2 Million Market Cap is getting ready to capitalize…..
Perhaps you’ve noticed that Video has taken over Facebook. Just two years ago, they introduced a plan to monetize videos and share the revenue. At the time Facebook’s revenue split with inventors was the same as YouTube: 55% of the income goes to the originator.
Digital video is booming. Globally, traffic from online videos will constitute over 80% of all consumer internet traffic by 2020 (Cisco), and eMarketer estimates that U.S. spending on both mobile and desktop video advertising will reach nearly $10 billion in 2016, more than a 23% increase than last year. By 2019, the total U.S. digital video advertising spend is projected to eclipse $14 billion—nearly 50% of that figure ($6.86 billion) is attributed to mobile video.
Did you know that Snapchat gets 8 Billion Video Views A Day – Nearly Matching Facebook!
We live in a digital world – so digital content is key. Social Media is learning how to best monetize content.
Facebook is even allowing video advertisers to run in-stream ads, meaning the commercials will interrupt the video stream, according to The Wall Street Journal. With few exceptions to date, most Facebook video ads have been standalone posts apart from publisher content which consumers engage.
YouTube is often viewed as the spot to view silly Internet videos. Companies recognizing YouTube as a search engine and content machine have leveraged the platform as a place to upload video, but they’ve focused their social efforts on Instagram, Twitter, and Facebook. Now, YouTube is allowing creators to communicate with their subscribers and channel visitors in more ways.
This also opens up the door for other companies with similar business models to follow the path and capitalize on digital content. As Facebook and Youtube have demonstrated, they require original content and don’t care where it comes from.
It means the pie is big enough for anyone to eat. And one small company has come to the table with a big appetite and is just NOW starting to get noticed….
Ethos Media Network, Inc. (Stock Symbol: EOMN) provides media coverage, production services and media distribution locally, nationally and internationally.
EOMN actively engages in the acquisition, development, production and distribution of television and multi-media programming content.
EOMN subsidiary Eye-On-South Florida, owns and operates Channel 16 Live, a fully operational over-the-air (OTT) broadcast network in South Florida.
Collectively, the company distributes its own and aggregated content through Comcast, DirecTV, Dish TV, CW Network, Channel 16 and other broadcast partners with distribution exceeding 80 million homes.
EOMN shares content through several mediums:
- a. COMCAST: the largest cable television company in the United States with over 23 million subscribers.
- b. DIRECT TV, LLC: As of Q1 2017, DirecTV had 26 million subscribers.
- c. DISH TV: As of March 2017, Dish TV had 13.5 million subscribers.
- d. Roku network as of July 2017 has over 15 million monthly active users.
These distribution delivery companies do not include the international markets of China, South America and Africa, which will be targeted for additional distribution of content.
Eye on Media Network, Inc. is a fully operational television network appearing over the air on Channel 16 Florida and widely viewed on the internet and all mobile devices. The viewing area of Channel 16 comprises approximately 2,800,000 households.
EOMN distributes streaming content separately on the internet through website www.channel16live.com.
EOMN uses the following criteria for planning, preparing and placing of advertising:
- Analyze present and potential television marketing and advertising opportunities; and
- Provide television advertising on all cable carries including, but not limited to, Time Warner, Comcast, Cox, Verizon FIOS, Bright House Cable, Sudden Link, Grande, WOW Cable) with such services to include all broadcast stations as well as all ad-supported cable networks and syndicated programming; and
- Provide all of its services at fair and competitive rates in markets both locally and nationally; and
- Negotiate for appropriate weekly/monthly media schedules at the lowest possible media costs for the Company’s advertising purposes; and.
- Provide Company with written schedules of all media time placements made for the Client indicating the national and local media that is selected, and the dates, days, times, and costs of that media. Company will be given the opportunity to approve all advertising schedules for placement by Agency; and
- Agency will provide the Company with weekly, monthly, or flight invoices for the gross amount of media time that is purchased for the Client’s advertising purposes; and
- Identify and procure clients for Company that seek advertising on its or other media networks and seek commercials that Company can produce for them for a fee.
(Def) – A social platform is a web-based technology that enables the development, deployment and management of social media solutions and services. It provides the ability to create social media websites and services with complete social media network functionality.
The Bunji™ Media Platform – Changing The Way You View Content
EOMN stunned the world with the release of Bunji™, a new media platform that changes the way rich media content is delivered. Bunji™ is a 24/7 personalized media engine that allows companies, organizations, film festivals, entertainers, individuals — anyone — the opportunity to have a self-branded online digital media and broadcasting presence with their own customized marketing and promotion channel.
Bunji™ is a turnkey, customizable and branded media platform that allows anyone to have their own marketing and promotion channel. It eliminates media industry gatekeepers.
Move Over Youtube!
A prospective user’s own original content, supplemented with Eye On Media’s substantial library of material, creates a robust presence for any company, organization or individual. And because it’s ad-based, using the Bunji™ platform has the potential to enhance an organization’s revenue.
For a small monthly fee, Bunji™ allows users to establish their own channel — available publicly or as an in-house product, that has the ability to livestream content, upload video and music, sync all social media content and/or download content from multiple media libraries to curate their channel to their specific audience. Users can also schedule delivery of content quickly and easily.
Research underscores the steady trend that internet TV viewing is dramatically rising; particularly among young people.
EOMN is Not Reinventing the Wheel. They don’t need to. What they are doing is tweaking a lucrative business model with their own proprietary products and content which creates a marketing machine – built to share the wealth with the Content Creators.
The World is Watching. Just Remember: You read about Ethos Media Network here first before the rest of Wall Street catches on!