Amazon (AMZN) Finally Banned This Controversial Practice
Author By Sophia VidaPosted on Amazon has had some harsh criticism over a controversial practice the company has engaged in. Amazon has allowed free stuff in return for reviews. This has led to many skewed ratings which ruined the effectiveness of the actual product.
According to some reports, as much as 20% of all reviews contain language that indicates product changed hands in exchange for a review.
Amazon’s new community guidelines now prohibit vendors from giving away free products in exchange for reviews.
A company spokesperson has stated, “Reviews that were received prior to this policy change are being retroactively removed only if they are excessive or do not comply with the then policy.”
Disclaimer: We have no position in Amazon.com, Inc. (NASDAQ: AMZN) and have not been compensated for this article.
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